Storytelling that Pulls You In

If you went to high school in the mid-1980s, chances are you remember buying a Phil Collins album, or dancing to “Against All Odds” in a high school gym, or watching Collins, the onetime Genesis drummer, perform on two continents for “Live Aid.”

 

The video story about Phil Collins coming out of retirement caught my attention for a variety of reasons.

You’ll see my comments at the bottom of the screen in the video accompanying this article.

Storytelling that Pulls You In:  Takeaways

Focus on an engaging subject.

Try to connect with the subject so they will reveal more about themselves.

Use your strongest visuals.

Ask direct succinct questions.

Try to reveal new information so viewers respond “I didn’t know that!”

Contact me if you’re looking to fine-tune or video storytelling or just your corporate or sales presentations:  bob@kaplitz.tv.



Bob Kaplitz

Bob coaches executives and managers on developing their leadership skills, which improves the morale and efficiency of their companies. He mentors individuals through Everwise, which optimizes the way companies develop their people by connecting professionals with the experts and resources they need to be successful.

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